Laura Barrington - Common Thread

Your Strategic Partner.

Trusted digital strategy support for brands and agencies.

Services

STRATEGY

Every strong campaign starts with clear thinking. I help businesses efficiently define direction, identify opportunities, and build strategies that connect ideas to outcomes—across paid, organic, and cross-channel.

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MANAGEMENT

Big ideas need precise execution. I offer hands-on support with campaigns of all sizes, from briefing, platform setup, paid campaign builds, and reporting—making sure every tactic is aligned, on-brand, and purpose-driven.

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EXECUTION

Whether supporting a lean brand team or stepping into an agency workflow, I manage social and digital projects with structure, flexibility, and accountability. From content planning to campaign pacing, I keep things moving smoothly and strategically.

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Who you’ll work with

I’m Laura, marketer and strategist with 10 years industry experience.

I help brands and agencies navigate the digital landscape with clear thinking, practical solutions, and high standards. I’m a hands-on strategist and collaborator who brings big-picture thinking, a strong work ethic, and bold ideas to every brief—whether I’m shaping the direction or helping a team deliver it.

Over the years, I’ve worked across a range of sectors—supporting startups at launch, scaling growth-stage brands, and partnering with global agencies to deliver effective digital work.

Laura Barrington - Common Thread Strategy

What my clients have to say

  • Sylvie Wilson

    "I wouldn't hesitate to hire Laura again for future projects, especially as we did our best month of revenue/profit ever thanks in part to her contributions.”

    Sylvie Wilson, Founder, Dani Marie

  • Common Thread Strategy Support

    “We had a great experience working with Laura - she was efficient, quick to respond and went the extra mile to resolve any issues. We ended up getting some really strong performance results that we couldn’t have achieved without her."

    David King, Anti Socials Agency

Contact

Interested in working together? Fill out some info and I’ll be in touch shortly.